Submitted by David Hall on Wed, 10/29/2014 - 23:43
Multiple choice question
Why role does a lead converter play in the psychology of a sale? Why is it so important? (Choose all that apply)
| a. It fundamentally changes the relationship by changing a user from someone who is getting something for free to someone who has paid for something on your website. | |
| b. Because it allows a user to choose which payment method they are most comfortable with. | |
| c. It encourages customers to become evangelists for your company by incentivizing them to refer new business to your website, and referrals have a high conversion rate. | |
| d. Once someone has paid for something on your website, it is much easier to get them to make another purchase. |
Leave a comment