Submitted by David Hall on Wed, 12/03/2014 - 22:33
Multiple choice question
6. How should keyword research influence link building?
| a. Every link you build should be an exact match for the most important term you want your page to rank for. | |
| b. Keyword research will help you understand how much your competitors are spending in their AdWords campaigns. | |
| c. Keyword research will help you identify a large group of terms related to a subject and you can use those to build a more natural looking backlink profile. | |
| d. Keyword research will ensure that your URL, page title and meta description are aligned with the keywords you want to rank for. |
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