David Hall's picture
Multiple choice question

39. What are niche markets?

a. An event typically lasting anywhere from 1/2 day to 2 full days where local vendors set up booths and attempt to sell their products or services.

b. A niche market is a subset of the general market on which a specific product is focusing, which can be grouped and defined by a common trait.

c. A niche market is comprised of anyone who may be reasonably interested in your product or service.

d. A niche market is a particular group of people who share a trait that for some reason excludes them from being viable customers for your business.

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